OpenAI and Reddit introduced a partnership on Thursday that may enable OpenAI to floor Reddit discussions in ChatGPT and for Reddit to convey AI-powered options to its customers. The partnership will “allow OpenAI’s instruments to higher perceive and showcase Reddit content material, particularly on current subjects,” each firms stated in a . As a part of the settlement, OpenAI may also develop into an promoting companion on Reddit, which implies that it’ll run advertisements on the platform.
The deal is just like the one which Reddit in February, and which is price $60 million. A Reddit spokesperson declined to reveal the phrases of the OpenAI deal to Engadget and OpenAI didn’t reply to a request for remark.
OpenAI has been more and more placing partnerships with publishers to get information to proceed coaching its AI fashions. In the previous couple of weeks alone, the corporate has with the Monetary Occasions and Dotdash Meredith. Final 12 months, it additionally with German writer Axel Springer to coach its fashions on information from Politico and Enterprise Insider within the US and Bild and Die Welt in Germany.
Underneath the brand new association, OpenAI will get entry to Reddit’s Knowledge API, which, the corporate stated, will present it with “actual time, structured, and distinctive content material from Reddit.” It’s not clear what AI-powered options Reddit will construct into its platform on account of the partnership. A Reddit spokesperson declined to remark.
Final 12 months, having access to Reddit’s information, a wealthy supply of actual time, human generated, and infrequently high-quality data, grew to become a contentious challenge after the corporate introduced that it will begin charging builders to make use of its API. In consequence, dozens of third-party Reddit purchasers had been pressured to and hundreds of subreddits went darkish in protest. On the time, Reddit stood its floor and that giant AI firms had been scraping its information with no cost. Since then, Reddit has been monetizing its information by placing such offers with Google and OpenAI, whose progress in coaching their AI fashions is dependent upon getting access to it.
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